Mar 15, 2025
Every gymnastics studio experiences slow seasons — but smart promotions can turn those dry spells into full classes. Whether you're launching a new program or filling up weekday sessions, a well-timed promotion can help you attract new students and boost retention.
Here’s how to effectively use promotions, discounts, and campaigns to grow your academy — and how Qest AI helps you track them all.
1. Launch a Free Trial Week for New Students
One of the easiest ways to bring in new families is to offer a no-obligation trial. With Qest AI, you can create a limited-time class pass for trial users, track their attendance, and convert them to full members with one click.
Pro tip: Follow up with an automated email reminder the day before their trial ends!
2. Offer Early Bird Discounts for Session Enrollments
Planning seasonal camps or semester-based programs? Early bird pricing rewards families for signing up early and helps you forecast class sizes. Set up automatic discount expiration in Qest AI so you don’t have to manually track deadlines.
3. Create Referral Incentives
Word of mouth is powerful. Give your current members a reason to share the love: offer $10 off their next invoice for each referral who signs up. Qest AI can automatically apply referral codes and link rewards to accounts.
4. Run Limited-Time Flash Sales
Have spots to fill in specific classes? Use a flash sale — like 20% off for registrations this weekend only. Qest AI lets you apply coupon codes, limit usage per family, and monitor redemption in real time.
5. Promote Sibling or Family Discounts
Many families enroll multiple kids. Offer 10–20% off for additional siblings and promote it as a bundled value. Qest AI’s billing system can automatically adjust pricing based on family groupings.
6. Retarget Inactive Members with Special Offers
If someone dropped out a few months ago, they might be ready to return. Use Qest AI to segment inactive users and send them a targeted re-engagement offer — like “Come Back This Month & Get 50% Off Your First Class.”
7. Highlight Promotions on Your Website and Emails
Don’t hide your offers in a back corner. Use banners on your homepage, highlight specials in newsletters, and schedule social posts. Qest AI integrates with your website and email templates so everything looks seamless and professional.
Track, Measure, Improve
The best part? Qest AI shows you which promotions actually convert. Monitor registrations, coupon redemptions, and revenue impact — all from your dashboard.
Start Promoting Smarter Today
→ Discover how Qest AI can help you run and track successful promotions
